updated and expanded README

Author: TimidRobot

README.md

@@ -1,15 +1,45 @@
-# Termination of Transfer Tool.
+# termination of transfer
 
-Original description:
+Termination of Transfer Tool
 
-This project involves the reinvigoration of CC's beta Termination of Transfer Tool, first published in 2006. CC, in collaboration with Authors Alliance and CC United States, is assessing the feasibility and utility of finishing this tool and possibly transferring long-term stewardship to Authors Alliance.
 
-References:
+## Overview
 
-Original announcement -- http://creativecommons.org/weblog/entry/7163
+This project involves the reinvigoration of Creative Commons's (CC's) beta
+Termination of Transfer Tool, first published in 2006. CC, in collaboration
+with Authors Alliance and CC United States, is assessing the feasibility and
+utility of finishing this tool and possibly transferring long-term stewardship
+to Authors Alliance.
 
-Main page -- https://rightsback.org/
+- Original announcement: ["Returning Author's Rights: Termination of Transfer"
+  Beta Tool Launched - Creative Commons][blogpost]
+- Main page: https://rightsback.org/
+  - FAQs: https://rightsback.org/questionnaire/faq
+  - **Start page of demo: https://rightsback.org/questionnaire/**
 
-FAQs -- https://rightsback.org/questionnaire/faq
+[blogpost]: https://creativecommons.org/2006/12/21/returning-authors-rights-termination-of-transfer-beta-tool-launched/
 
-Start page of demo -- https://rightsback.org/questionnaire/
+
+## Code of Conduct
+
+[`CODE_OF_CONDUCT.md`](CODE_OF_CONDUCT.md):
+> The Creative Commons team is committed to fostering a welcoming community.
+> This project and all other Creative Commons open source projects are governed
+> by our [Code of Conduct][code_of_conduct]. Please report unacceptable
+> behavior to [conduct@creativecommons.org](mailto:conduct@creativecommons.org)
+> per our [reporting guidelines][reporting_guide].
+
+[code_of_conduct]:https://creativecommons.github.io/community/code-of-conduct/
+[reporting_guide]:https://creativecommons.github.io/community/code-of-conduct/enforcement/
+
+
+## Contributing
+
+See [`CONTRIBUTING.md`](CONTRIBUTING.md).
+
+
+## License
+
+- [`LICENSE`](LICENSE) ([AGPL-3.0][agpl3] License)
+
+[agpl3]: https://www.gnu.org/licenses/agpl-3.0.en.html "GNU Affero General Public License - GNU Project - Free Software Foundation"