Update README.md

Tweak Pure + Bower info.

Author: ericf

README.md

@@ -14,10 +14,17 @@ A set of small, responsive CSS modules that you can use in every web project.
 <link rel="stylesheet" href="http://yui.yahooapis.com/pure/0.3.0/pure-min.css">
 ```
 
-Alternatively, you can [customize how you use Pure][customize].
+Note: You can [customize which Pure modules you need][customize].
+
+**Install with Bower:**
+
+```shell
+$ bower install --save pure
+```
 
 
 [Pure]: http://purecss.io/
+[Bower]: http://bower.io/
 [Build Status]: https://travis-ci.org/yui/pure
 [customize]: http://purecss.io/customize/
 
@@ -68,9 +75,11 @@ CDN:
 <link rel="stylesheet" href="http://yui.yahooapis.com/pure/0.3.0/pure-min.css">
 ```
 
-You can also install it using [Bower](http://bower.io/), with the following command:
+You can also install Pure using [Bower][], using the following command:
 
-    bower install --save pure
+```shell
+$ bower install --save pure
+```
 
 
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