diff --git a/src/jquery.counter.js b/src/jquery.counter.js
index 71a14cf..1fc9845 100644
--- a/src/jquery.counter.js
+++ b/src/jquery.counter.js
@@ -4,7 +4,7 @@
  * Copyright (c) 2012 Sophilabs <hi@sophilabs.com>
  * MIT License
  */
- 
+
 !(function (context, definition) {
   if (typeof define == 'function' && typeof define.amd  == 'object') define(['jquery'], definition);
   else definition(context['$']);
@@ -20,6 +20,17 @@
         return data.down ? stop >= current : stop <= current;
     };
 
+    var isFired = false; // Whether counterFire is fired
+    var checkFire = function(data) {
+        var fire = 0;
+        var current = 0;
+        $.each(data.parts, function(i, part) {
+            fire += (fire * part.limit) + part.fire;
+            current += (current * part.limit) + part.value;
+        });
+        return data.down ? fire >= current : fire <= current;
+    };
+
     var tick = function() {
         var e = $(this);
         var data = e.data('counter');
@@ -36,10 +47,33 @@
             }
             i--;
         }
+
         refresh(e, i);
+
         if (checkStop(data)) {
             clearInterval(data.intervalId);
-            e.trigger("counterStop");
+            e.trigger('counterStop');
+        }
+
+        if (!isFired && checkFire(data)) {
+            var current = 0,
+                currentStr = '',
+                n = data.parts.length;
+            $.each(data.parts, function(i, part) {
+                current += (current * part.limit) + part.value;
+
+                var digits = part.value + '';
+                while (digits.length < part.padding) {
+                    digits = '0' + digits;
+                }
+                currentStr += digits;
+                if (i + 1 < n) {
+                    currentStr += ':';
+                }
+            });
+
+            e.trigger('counterFire', [current, currentStr]);
+            isFired = true;
         }
     };
 
@@ -158,6 +192,10 @@
                 if (stop) {
                     stop = split(stop, /([^0-9]+)/);
                 }
+                var fire =  options.fire || e.attr('data-fire');
+                if (fire) {
+                  fire = split(fire, /([^0-9]+)/);
+                }
                 e.html('');
                 $.each(format, function(index, value) {
                     if (/^\d+$/.test(value)) {
@@ -171,6 +209,11 @@
                         part.stop = parseInt(stop ? stop[stop.length - format.length + index] : (data.down ? 0 : part.limit), 10);
                         part.stop = part.stop > part.limit ? part.limit : part.stop;
                         part.stop = part.stop < 0 ? 0 : part.stop;
+
+                        part.fire = parseInt(fire ? fire[fire.length - format.length + index] : (data.down ? 0 : part.limit), 10);
+                        part.fire = part.fire > part.limit ? part.limit : part.fire;
+                        part.fire = part.fire < 0 ? 0 : part.fire;
+
                         var epart = $('<span>').addClass('part').addClass('part' + index);
                         var digits = part.value + '';
                         while (digits.length < part.padding) {
@@ -185,11 +228,17 @@
                         e.append($('<span>').addClass('separator').addClass('separator' + index).text(value));
                     }
                 });
+
                 if (!checkStop(data)) {
                     data.intervalId = setInterval($.proxy(tick, this), data.interval);
                 } else {
                     e.trigger("counterStop");
                 }
+
+                if (!isFired && checkFire(data)) {
+                    e.trigger("counterFire");
+                }
+
                 e.data('counter', data);
                 return this;
             });