Creative Commons CC+ Overview
Jon Phillips
Business + Community Developer
jon@creativecommons.org
share, reuse, and remix³legally
sf, nonprofit, small, 4.5yearsold,
freelicenses, freetools, scientists,
artists, authors, educators,
business, bloggers, vloggers,
lawyers, writers, developers,
business, commerce
If you want to...
content, then you need to ASK!
Copy/Distribute
Publicly Perform
Publicly Display
Build Upon
Digitally Distribute
CC provides free licensesfor
content (creative works).
Pre-digital copying and sharing
Permissions Culture
vs.
Participatory Culture
Restrictions
vs.
Freedoms
All Rights Reserved.
No Rights Reserved.
Some Rights Reserved.
http://creativecommons.org/license/by/3.0
Unless otherwise noted, this work is
licensed under a CC Attribution 3.0
unported license.
~200-300 million pieces of CC
licensed content on the web
http://en.wikipedia.org/wiki/Transaction_cos
t
Creative Commons lowers the
transaction cost associated with
reuse of creative works (content)...
Creative Commons has empowered
the Sharing Economyto flourish.
Misconception
Creative Commons licensing
is not for business.
Sharing Economy Stereotypes
sharing, notforprofit, illegal, free,
small, limited, confusing,
immature, unstable, risky, local,
grassroots, custom, tshirt, jeans
Reality.
Sharing is cultural status quo.
Commercial Economy Stereotypes
expensive, forprofit, distant,
corporate, evil, unfriendly,
complex, establishment, suit, tie,
jetsetting, bigbusiness, faceless
Reality.
Transactions have a cost.
How may sharing be sustainable?
How may commerce be
more human?
How can CC bridge
the sharing and
commercial economies?
CC+ is a human, legal and technical
solution to bridge the sharing and
commercial economies.
CC has solved the legalpart
(with primary 6 CC licenses).
CC has structured the
socialand technicalpart.
LEGAL FACT
CC public licenses
are not exclusive.
morePermissions
Social(including business)
Commercial licensing
(Magnatune, PumpAudio, Scoopt)
Revenue sharing
(Blip.tv, Revver)
Social media advertising
(make commercial use,
but give me a cut)
Media Hosting,
Content Registries &
Free Market Interoperability
Raise the level of
water for all boats.
Technical
CC link + morePermissions link
Metadata ´hooksµ
cc:morePermissions
cc:attributionURL
cc:attributionName
xmlns:dc="http://purl.org/dc/elements/1.1/">
property="dc:title">My Book by
rel="cc:attributionURL" property="cc:attributionName"
href="http://rejon.org/my_book">Jon Phillips
is licensed under a
rel="dc:source" href="http://deerfang.org/her_book"/>
rel="cc:morePermissions"
Permissions beyond the scope of this license may be available at < p>
href="http://somecompany.com/revenue_sharing_agreement">som
ecompany.com
Application integration is great...
...Platform integration is brilliant!
and making commercial deals on
behalf of consenting users...
Lower transaction costs
Empower sharing that
already happens...
Opportunity exists in...
commercializing useful services
high quality content
better distribution
3 Ways to Get Involved
The idea of CC+ is to have a Creative Commons license + some other agreement, hence morePermissions.
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