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The New Zealand centennial Exhibition 1939-1940

Charles Haines Advertising Agency Ltd, .Z. Centennial Exhibition. The fun of the fair, November, 1939, Offset lithograph, 750 x 505 mm, Printed Ephemera Collection, Alexander Turnbull Library, Reference: Eph-E-EXHIBITION-1939-01

 

From anecdotal evidence, we believe that many homes had copies of this poster hanging up during the 1940s. The atmosphere is indeed of the enormous fun, variety and colour to be experienced by all at the Centennial Exhibition.

 

The poster design style is reminiscent of popular comics, and appeals to a thirst for celebration and escapism, especially with a World War beginning on the horizon.

 

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Uploaded on October 31, 2011
Taken in November 1939