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Accounting An Introduction 4th Edition Peter Atrill
Digital Instant Download
Author(s): Peter Atrill
ISBN(s): 9781408212158, 0273711369
Edition: 4th Revised edition
File Details: PDF, 11.68 MB
Year: 2007
Language: english
Accounting Fourth Edition
An Introduction Fourth Edition
Accounting An Introduction
to improve the quality of decision making by managers, combined with a strong practical emphasis, this book
provides the ideal grounding for a career in management.
Eddie McLaney
Audience Features
Suitable for all those studying an introductory course ● Progress checks: numerous activities and Peter Atrill
in accounting, who are seeking an understanding of exercises enable you to constantly test
basic principles and underlying concepts without your understanding and reinforce learning.
detailed technical knowledge. ● Lively and relevant examples from the real
world demonstrate the practical application
Authors and value of concepts and techniques learnt.
Eddie McLaney is Visiting Fellow in Accounting and ● Interactive ‘open learning’ style is ideal for
Finance at the University of Plymouth. self study.
Peter Atrill is a freelance academic and author ● Decision making focus on the use of
working with leading institutions in the UK, Europe accounting information rather than its
and SE Asia. He was previously Head of Business preparation is highly appropriate for
and Management at the University of Plymouth tomorrow’s business managers.
Business School. ● Fully incorporates International Financial
Reporting Standards, which are crucial in
Visit the companion website at the European and world business arena.
www.pearsoned.co.uk/mclaney
● Key terms, glossary and bulleted summaries
are excellent revision aids.
● Clearer distinctions between process
costing and job order costing.
● More extensive coverage of corporate
governance and ethics issues.
The text is supported by MyAccountingLab, a completely new type of educational resource. MyAccountingLab
complements student learning by presenting the user with a study plan that adapts and customises to the student’s
individual requirements as they progress through online tests. Students can also practice problems before taking
tests, and because most of these are algorithmically driven, they can practice over and over again without repetition.
Peter Atrill
Eddie McLaney
Additionally, students have access to an eBook, animated guides to various key topics, and guided solutions, all of
which are designed to help them overcome the most difficult concepts. Both students and lecturers have access to
gradebooks that allow them to track progress, and lecturers will have the ability to create new tests and activities
using the large number of problems available in the question database.
www.pearson-books.com
an imprint of
Accounting
An Introduction
4th
edition
Accounting
An Introduction
Eddie McLaney
and
Peter Atrill
ACCA_A01.qxd 7/08/2007 11:14 Page iv
Edinburgh Gate
Harlow
Essex CM20 2JE
England
The rights of Eddie McLaney and Peter Atrill to be identified as authors of this work have
been asserted by them in accordance with the Copyright, Designs and Patents Act 1988.
All rights reserved. No part of this publication may be reproduced, stored in a retrieval
system, or transmitted in any form or by any means, electronic, mechanical, photocopying,
recording or otherwise, without either the prior written permission of the publisher or a
licence permitting restricted copying in the United Kingdom issued by the Copyright
Licensing Agency Ltd, Saffron House, 6–10 Kirby Street, London EC1N 8TS.
All trademarks used herein are the property of their respective owners. The use of any
trademark in this text does not vest in the author or publisher any trademark ownership
rights in such trademarks, nor does the use of such trademarks imply any affiliation with
or endorsement of this book by such owners.
ISBN 978-0-273-71136-0
10 9 8 7 6 5 4 3 2 1
11 10 09 08 07
Brief contents
Index 789
ACCA_A01.qxd 7/08/2007 11:14 Page vi
ACCA_A01.qxd 7/08/2007 11:14 Page vii
Detailed contents
Preface xxi
How to use this book xxii
Guided tour of the book xxiv
Guided tour MyAccountingLab xxvi
Acknowledgements xxviii
viii CONTENTS
CONTENTS ix
Classification of expenses 77
The accounting period 78
Recognising revenue 79
Long-term contracts 80
Services 81
Recognising expenses 82
When the expense for the period is more than the cash paid
during the period 83
When the amount paid during the year is more than the full
expense for the period 85
Profit, cash and accruals accounting 86
Depreciation 87
Tangible non-current assets (property, plant and equipment) 87
Depreciating intangible assets 93
Depreciation and the replacement of non-current assets 94
Depreciation and judgement 95
Costing inventories 97
First in, first out (FIFO) 97
Last in, first out (LIFO) 98
Weighted average cost (AVCO) 98
Inventories – some further issues 100
Dealing with trade receivables’ problems 101
Interpreting the income statement 107
Summary 107
Key terms 109
Further reading 109
Review questions 110
Exercises 110
x CONTENTS
CONTENTS xi
xii CONTENTS
CONTENTS xiii
xiv CONTENTS
CONTENTS xv
12 Budgeting 430
Introduction 430
Learning outcomes 430
How budgets link with strategic plans and objectives 431
Collecting information on performance and exercising control 432
Time horizon of plans and budgets 432
Limiting factors 434
Budgets and forecasts 434
Periodic and continual budgets 434
How budgets link to one another 435
How budgets help managers 437
The budget-setting process 440
Using budgets in practice 443
Incremental and zero-base budgeting 446
Preparing the cash budget 447
Preparing other budgets 451
Activity-based budgeting 454
Non-financial measures in budgeting 455
Budgets and management behaviour 455
Who needs budgets? 456
Beyond conventional budgeting 457
Long live budgets! 460
Summary 461
Key terms 462
References 462
Further reading 462
Review questions 463
Exercises 463
xvi CONTENTS
CONTENTS xvii
xviii CONTENTS
CONTENTS xix
Summary 646
Key terms 648
Reference 648
Further reading 648
Review questions 649
Exercises 649
Supporting resources
Visit www.pearsoned.co.uk/mclaney to find valuable online resources
For instructors
● Complete, downloadable Instructor’s Manual
● PowerPoint slides that can be downloaded and used for presentations
● Case study material with solutions
● Progress tests, consisting of various questions and exercise material with
solutions
● Tutorial/seminar questions and solutions
● Solutions to end of chapter review questions
For more information please contact your local Pearson Education sales
representative or visit www.pearsoned.co.uk/mclaney
ACCA_A01.qxd 7/08/2007 11:14 Page xxi
Preface
Interspersed throughout each chapter are numerous Activities. You are strongly advised
to attempt all of these questions. They are designed to simulate the sort of quick-fire
questions that your lecturer might throw at you during a lecture or tutorial. Activities
serve two purposes:
● To give you the opportunity to check that you understand what has been covered
so far.
● To encourage you to think about the topic just covered, either to see a link between
that topic and others with which you are already familiar, or to link the topic just
covered to the next.
The answer to each Activity is provided immediately after the question. This answer
should be covered up until you have deduced your solution, which can then be com-
pared with the one given.
Towards the middle/end of each chapter there is a Self-assessment question. This
is more comprehensive and demanding than any of the Activities, and is designed to
give you an opportunity to check and apply your understanding of the core coverage
of the chapter. The solution to each of these questions is provided in Appendix C at the
end of the book. As with the Activities, it is important that you attempt each question
thoroughly before referring to the solution. If you have difficulty with a self-assessment
question, you should go over the relevant chapter again.
At the end of each chapter there are four Review questions. These are short questions
requiring a narrative answer or discussion within a tutorial group. They are intended
to help you assess how well you can recall and critically evaluate the core terms and
concepts covered in each chapter. Answers to these questions are provided in the student
access Companion Website. At the end of each chapter, except for Chapter 1, there are
ACCA_A01.qxd 24/08/2007 17:11 Page xxiii
eight Exercises. These are mostly computational and are designed to reinforce your
knowledge and understanding. Exercises are graded as ‘basic’ and ‘more advanced’,
according to their level of difficulty. The basic-level questions are fairly straightforward;
the more advanced ones can be quite demanding but are capable of being successfully
completed if you have worked conscientiously through the chapter and have attempted
the basic exercises. Solutions to five of the exercises in each chapter are provided in
Appendix D at the end of the book. A coloured exercise number identifies these five ques-
tions. Here, too, a thorough attempt should be made to answer each exercise before
referring to the solution. Solutions to the other three exercises and to the review questions
in each chapter are provided in a separate Instructors’ Manual.
To familiarise yourself with the main features and how they will benefit your study
from this text, an illustrated Guided tour is provided on pages xxiv–xxv.
The text comprises 16 chapters organised into three core parts: financial accounting,
management accounting and financial management. A brief introductory outline of the
coverage of each part and its component chapters is given in the opening double-page
spread which precedes each part.
The market research for this text revealed a divergence of opinions, given the target
market, on whether or not to include material on double-entry bookkeeping techniques.
So as to not interrupt the flow and approach of the financial accounting chapters,
Appendix A on recording financial transactions (including Activities and three Exercise
questions) has been placed in Part 4.
MyAccountingLab
MyAccountingLab supports this book. This banner reminds students to complete the
chapter pre-test to create their personal Study Plan. The results of the test determine
the Study Plan going forward.
This icon indicates that there is a Key Concept Animation relevant to the
topic covered in the text at that point. Animations of all the Key Concepts
are accessible through MyAccountingLab.
This icon indicates that there is an interactive Study Guide covering the topic
at hand available in MyAccountingLab. The Study Guide contains diagrams,
video clips and short self test quizzes designed to guide and reinforce the
student's learning.
ACCA_A01.qxd 7/08/2007 11:14 Page xxiv
and finance ●
period?
How much wealth (that is, profit) was generated, or lost, by the business over that
Key terms The key concepts
period? (Profit (loss) is defined as the increase (decrease) in wealth arising from
trading activities.) and techniques in each
● What is the accumulated wealth of the business at the end of that period and what
form does the wealth take?
chapter are highlighted in
To address each of the above questions, there is a separate financial statement. The
Introduction financial statements are:
colour where they are first
➔ ● the cash flow statement
In this opening chapter we begin by considering the roles of accounting and finance. We
shall see that both can be valuable tools for decision-making purposes. We shall identify
➔
➔
●
●
the income statement (also known as the profit and loss account)
the balance sheet (also known as the statement of financial position).
introduced, with an adjacent
the main users of accounting and financial information and discuss the ways in which this
information can improve the quality of decisions that those users make. In subsequent
chapters, we develop this decision-making theme by considering in some detail the kinds
When taken together, they provide an overall picture of the financial health of the
business.
icon in the margin to help you
Perhaps the best way to introduce these financial statements is to look at an example
of financial reports and methods used to aid decision making.
Since this book is concerned with accounting and financial decision making for private- of a very simple business. From this we shall be able to see the sort of information that refer back to them.
sector businesses, we shall devote some time to examining the business environment. We each of the statements can usefully provide. It is, however, worth pointing out that,
shall, therefore, consider the purpose of a private-sector business, the main forms of business while a simple business is our starting point, the principles that we consider apply
enterprise and the ways in which a business may be structured. We shall also consider equally to the largest and most complex businesses. This means that we shall frequently
what the key financial objective of a business is likely to be. These factors are important as encounter these principles again in later chapters.
they all exert an influence on the kind of accounting and financial information produced.
Example 2.1 Examples At frequent
Learning outcomes Paul was unemployed and unable to find a job. He therefore decided to embark
on a business venture. Christmas was approaching, and so he decided to buy gift
intervals throughout most
wrapping paper from a local supplier and to sell it on the corner of his local high
When you have completed this chapter, you should be able to:
● Explain the nature and roles of accounting and finance.
street. He felt that the price of wrapping paper in the high street shops was
excessive. This provided him with a useful business opportunity.
chapters, there are numerical
● Identify the main users of financial information and discuss their needs.
He began the venture with £40 in cash. On Monday, Paul’s first day of trading,
he bought wrapping paper for £40 and sold three-quarters of it for £45 cash.
examples that give you step-
● Identify and discuss the characteristics that make accounting
information useful.
● What cash movements took place during Monday?
For Monday, a cash flow statement showing the cash movements for the day
by-step workings to follow
can be prepared as follows:
● Explain the purpose of a business and describe how businesses are
organised and structured. Cash flow statement for Monday
through to the solution.
£
Opening balance (cash introduced) 40
Add Cash from sales of wrapping paper 45
Remember to create your own 85
personalised Study Plan Less Cash paid to buy wrapping paper 40
Closing balance of cash 45
Introductions A brief introduction, detailing the topics covered in the chapter, and also showing
how chapters are linked together.
Learning outcomes Bullet points at the start of each chapter show what you can expect to learn
from the chapter, and provide a brief checklist of the core issues.
CREATIVE ACCOUNTING 181 196 CHAPTER 6 MEASURING AND REPORTING CASH FLOWS
be designed to bend the rules or may be designed to break the rules. Below we consider
some of the more important ways in which rules may be bent or broken. Activity 6.2 Activities These short
Overstating revenue
Some creative accounting methods are designed to overstate the revenue for a period.
At the end of its accounting period, Zeneb plc’s balance sheet included the following
items: questions, integrated
1 A bank deposit account where one month’s notice of withdrawal is required. This
These methods often involve the early recognition of sales revenue or the reporting of
sales transactions that have no real substance. Real World 5.8 provides examples of deposit was made because the business has a temporary cash surplus that it will
need to use in the short term for operating purposes;
throughout each chapter,
both types of revenue manipulation.
2 Ordinary shares in Jones plc (a Stock Exchange listed business). These were
acquired because the business has a temporary cash surplus and Zeneb plc’s
allow you to check your
directors believed that the share represented a good short-term investment. The
Real World 5.8 funds invested will need to be used in the short term for operating purposes.
3 A bank deposit account that is withdrawable instantly. This represents an investment
understanding as you
Overstating revenue
Hollow swaps: telecoms companies sell useless fibre optic capacity to each other in order to
of surplus funds that are not seen as being needed in the short term.
4 An overdraft on the business’s bank current account. progress through the text.
generate revenues on their income statements. Example: Global Crossing.
Channel stuffing: a company floods the market with more products than its distributors can sell,
artificially boosting its sales. SSL, the condom maker, shifted £60 million in excess inventories on
Which (if any) of these four items would be included in the figure for cash and cash
equivalents? They comprise either a
to trade customers. Also known as ‘trade loading’.
Round tripping: also known as ‘in-and-out trading’. Used to notorious effect by Enron. Two or more
traders buy and sell energy among themselves for the same price and at the same time. Inflates
Your response should have been as follows: narrative question requiring
trading volumes and makes participants appear to be doing more business than they really are.
Pre-dispatching: goods such as carpets are marked as ‘sold’ as soon as an order is placed. . . .
This inflates sales and profits.
1 A cash equivalent because the deposit is part of the business’s normal cash manage-
ment activities and there is little doubt about how much cash will be obtained when you to review or critically
the deposit is withdrawn.
Note that some of the techniques used, such as round tripping, may inflate the sales
revenue for a period but will not inflate reported profits. Nevertheless, this may still bene-
2 Not a cash equivalent. Although the investment was made as part of normal cash
management, there is a significant risk that the amount expected (hoped for!) when the
consider topics, or a
shares are sold may not actually be forthcoming.
fit the business. Sales revenue growth has become an important yardstick of performance
for some investors and can affect the value they place on the business. 3 Not a cash equivalent because this represents an investment rather than a short-term
surplus amount of cash.
numerical problem requiring
Source: ‘Dirty laundry: how companies fudge the numbers’, The Times, Business Section, 22 September 2002.
4 This is cash itself, though a negative amount of it. The only exception to this classifica-
tion would be where the business is financed in the longer term by an overdraft, when you to deduce a solution.
it would be part of the financing of the business.
The manipulation of revenue has been at the heart of many of the accounting
scandals recently exposed. Given its critical role in the measurement of performance, A suggested answer is given
this is, perhaps, not surprising. Real World 5.9 provides an example of the impact of
the early recognition of revenue on the financial results of one well-known business. As can be seen from the responses to Activity 6.2, whether a particular item falls
within the definition of cash and cash equivalent depends on two factors:
immediately after each
Real World 5.9
●
●
the nature of the item; and
why it has arisen.
activity.
In practice, it is not usually difficult to decide whether an item is a cash equivalent.
Not to be copied
One case of overstating revenue is alleged to have been carried out by the Xerox
The relationship between the primary financial statements
Corporation, a large US company and a leading player in the photocopying business. It is
alleged that the company brought forward revenues in order to improve reported profits
The cash flow statement is now accepted, along with the income statement, the state-
as its fortunes declined in the late 1990s. These revenues related to copier equipment
ment of changes in equity and the balance sheet, as a primary financial statement. The
sales, particularly in Latin America. To correct for the overstatement of revenues, Xerox
relationship between the four statements is shown in Figure 6.1. The balance sheet
had to restate its equipment sales revenue figures for a five-year period. The result was a
reflects the combination of assets (including cash) and claims (including the owners’
reversal in reported revenues of a staggering $6.4bn, although $5.1bn was reallocated to
other revenues as a result. This restatement was one of the largest in US corporate history. claim) of the business at a particular point in time. The cash flow statement, the income
In June 2002 the company paid a fine of $10m but denied any wrongdoing. statement and the statement of changes in equity explain the changes over a period to
two of the items in the balance sheet. The cash flow statement explains the changes
Sources: Based on information in ‘Can’t tell the scandals without a scorecard’, Wall Street Journal Europe, October 2003, p. A5; and
‘Xerox acts to put itself on a firmer footing’, FT.com, 28 June 2002. to cash. The income statement, together with the statement of changes in equity,
explains changes to the owners’ claim (equity).
‘Real World’ illustrations Integrated throughout the text, these illustrative examples highlight the
practical application of accounting concepts and techniques by real businesses, including extracts
from company reports and financial statements, survey data and other insights from business.
ACCA_A01.qxd 7/08/2007 11:14 Page xxv
384 CHAPTER 11 COSTING AND PRICING IN A COMPETITIVE ENVIRONMENT 646 CHAPTER 16 MANAGING WORKING CAPITAL
Key terms summary At the end of each chapter, there is a list (with page references) of all the key
terms introduced in that chapter, allowing you to refer back easily to the essential points.
➔ Key terms
Review questions Review questions These
management by exception p. 471 non-operating-profit variances p. 486
feedback control p. 472
feedforward control p. 472
compensating variances p. 489
budgetary control p. 490 Answers to these questions can be found at the back of the book on pages 783–4. short questions encourage
flexing the budget p. 474 behavioural aspects of budgetary 13.1 Explain what is meant by feedforward control and distinguish it from feedback control.
flexible budget p. 474
variance p. 475
control p. 492
standard quantities and costs p. 494 13.2 What is meant by a variance? What is the point in analysing variances?
you to review and/or critically
favourable variance p. 475 ideal standards p. 494
adverse variance p. 475 practical standards p. 494
13.3 What is the point in flexing the budget in the context of variance analysis? Does flexing imply
that differences between budget and actual in the volume of output are ignored in variance
discuss your understanding of
variance analysis p. 482 learning curve p. 496 analysis?
13.4 Should all variances be investigated to find their cause? Explain your answer. the main topics covered in
each chapter, either
References
1 An Empirical Investigation of the Evolution of Management Accounting Practices, Abdel-
individually or in a group.
Exercises
Kader M. and Luther R., Working paper no. 04/06, University of Essex, October 2004.
2 A Survey of Managment Accounting Practices in UK Manufacturing Companies, Drury C., Solutions to these questions
Braund S., Osborne P. and Tayles M., Chartered Association of Certified Accountants, 1993.
3 ‘An empirical study of the role of accounting data in performance evaluation’, Hopwood A.G.,
Empirical Research in Accounting, a supplement to the Journal of Accounting Research,
Exercises 13.4 to 13.8 are more advanced than 13.1 to 13.3. Those with coloured numbers
have answers at the back of the book, starting on page 749.
can be found in Appendix D.
1972, pp. 156–82. If you wish to try more exercises, visit the students’ side of the Companion Website.
4 Contemporary Management Accounting Practices in UK Manufacturing, Dugdale D.,
Jones C. and Green S., CIMA Research Publication, vol. 1, no. 13, 2005. 13.1 You have recently overheard the following remarks:
(a) ‘A favourable direct labour rate variance can only be caused by staff working more
efficiently than budgeted.’
Further reading (b) ‘Selling more units than budgeted, because the units were sold at less than standard price,
automatically leads to a favourable sales volume variance.’
If you would like to explore the topics covered in this chapter in more depth, we recommend the
(c) ‘Using below-standard materials will tend to lead to adverse materials usage variances but
following books:
cannot affect labour variances.’
Cost Accounting: A managerial emphasis, Horngren C., Datar S. and Foster G., 12th edn, Prentice (d) ‘Higher-than-budgeted sales could not possibly affect the labour rate variance.’
Hall International, 2006, chapters 7 and 8.
(e) ‘An adverse sales price variance can only arise from selling a product at less than standard
Management Accounting, Atkinson A., Kaplan R., Young S.M. and Matsumura, E., 5th edn, price.’
Prentice Hall, 2007, chapter 12.
Management and Cost Accounting, Drury C., 6th edn, Thomson Learning, 2004, chapters 16,
Required:
18 and 19. Critically assess these remarks, explaining any technical terms.
Managerial Accounting, Hilton R., 6th edn. McGraw-Hill/Irwin, 2005, chapter 10.
13.2 Pilot Ltd makes a standard product, which is budgeted to sell at £5.00 a unit. It is made by
taking a budgeted 0.5 kg of material, budgeted to cost £3.00 a kilogram, and working on it by
hand by an employee, paid a budgeted £5.00 an hour, for a budgeted 15 minutes. Monthly fixed
overheads are budgeted at £6,000. The output for March was budgeted at 5,000 units.
The actual results for March were as follows:
£
Sales revenue (5,400 units) 26,460
Materials (2,830 kg) (8,770)
Labour (1,300 hours) (6,885)
Fixed overheads (6,350)
Actual operating profit 4,455
No inventories existed at the start or end of March.
References Full details of the sources of Exercises There are eight of these comprehensive questions at the end of most
information referred to in the chapter. chapters. The more advanced questions are separately identified. Solutions to five
questions (those with coloured numbers) are provided in Appendix E, enabling you
Further reading This section provides a list of
to assess your progress. Solutions to the remaining questions are available for
relevant chapters in other textbooks that you
lecturers only. An additional exercise for each chapter can be found on the
might wish to refer to in order to pursue a topic
Companion Website at www.pearsoned.co.uk/mclaney.
in more depth or access an alternative
perspective.
ACCA_A01.qxd 7/08/2007 11:15 Page xxvi
MyAccountingLab puts students in control of their own learning through a suite of study and
practice tools tied to the online e-book and other media tools. At the core of MyAccountingLab are
the following features:
Practice tests
Practice tests for each section of the textbook enable students to test their understanding and
identify the areas in which they need to do further work. Lecturers can customise the practice tests
or leave students to use the two pre-built tests per chapter.
Tutorial instruction
Launched from the additional practice exercises, tutorial instruction is provided in the form of
solutions to problems, detailed differential feedback, step-by-step explanations, and other media-
based explanations, including key concept animations.
Acknowledgements
ACKNOWLEDGEMENTS xxix
Real World 15.3 New appetite develops for Eurobonds, © Financial Times, 18 Sep-
tember 2004; Real World 15.4 Volatility prompts European issuance, © Financial Times,
12 July 2006; Real World 15.5 Gcap attacks note on breaching covenants, © Financial
Times, 9 September 2006; Real World 15.13 page 22, © Financial Times, 8 August 2003;
Real World 16.2 Poor cash management hits profits, © Financial Times, 29 August
2005; Real World 16.4 Small stores keep up with the big boys, © Financial Times,
5 February 2003.
In some instances we have been unable to trace the owners of copyright material and
we would appreciate any information that would enable us to do so.
ACCA_A01.qxd 7/08/2007 11:15 Page xxx
ACCA_C01.qxd 7/08/2007 11:20 Page 1
CHAPTER 1
Introduction to accounting
and finance
Introduction
n this opening chapter we begin by considering the roles of accounting and finance. We
I shall see that both can be valuable tools for decision-making purposes. We shall identify
the main users of accounting and financial information and discuss the ways in which this
information can improve the quality of decisions that those users make. In subsequent
chapters, we develop this decision-making theme by considering in some detail the kinds
of financial reports and methods used to aid decision making.
Since this book is concerned with accounting and financial decision making for private-
sector businesses, we shall devote some time to examining the business environment. We
shall, therefore, consider the purpose of a private-sector business, the main forms of business
enterprise and the ways in which a business may be structured. We shall also consider
what the key financial objective of a business is likely to be. These factors are important as
they all exert an influence on the kind of accounting and financial information produced.
Learning outcomes
When you have completed this chapter, you should be able to:
● Identify the main users of financial information and discuss their needs.
Once the funds are raised, they must be invested in a way that will provide the busi-
ness with a worthwhile return. An understanding of finance should help in evaluating:
ACCA_C01.qxd 7/08/2007 11:20 Page 3
There are several user groups with an interest in the accounting information relating to a busi-
ness. The majority of these are outside the business but, nevertheless, they have a stake in it.
This is not meant to be an exhaustive list of potential users; however, the groups identified are
normally the most important.
ACCA_C01.qxd 7/08/2007 11:20 Page 4
Activity 1.1
Ptarmigan Insurance plc (PI) is a large motor insurance business. Taking the user groups
identified below, suggest, for each group, the sorts of decisions likely to be made about
PI and the factors to be taken into account when making these decisions.
Activity 1.2
Can you think of other examples where accounting information may be used to monitor
potential conflicts of interest between the various user groups identified?
● Employees (or their representatives) wishing to check that they are receiving a ‘fair
share’ of the wealth created by the business and that agreed profit-sharing schemes
are being adhered to.
● Government wishing to check that the profits made from a contract that it has given to
a business are not excessive.
Typically, there is no close substitute for the information provided by the financial
statements. Thus, if users cannot glean the required information from the financial
statements, it is often unavailable to them. Other sources of information concerning
the financial health of a business are normally much less useful.
Activity 1.3
What other sources of information might users use in an attempt to gain an impression
of the financial position and performance of a business? What kind of information might
be gleaned from these sources?
These sources can provide information on various aspects of the business, such as
new products or services being offered, management changes, new contracts offered or
awarded, the competitive environment within which the business operates, the impact
of new technology, changes in legislation, changes in interest rates and future levels of
inflation. However, the various sources of information identified are not really substitutes
for accounting reports. Rather, they are best used in conjunction with the reports in order
to obtain a clearer picture of the financial health of a business.
There are arguments and convincing evidence that accounting information is at least
perceived as being useful to users. Numerous research surveys have asked users to rank
the importance of accounting information, in relation to other sources of information,
for decision-making purposes. Generally speaking, these studies have found that users
rank accounting information very highly. There is also considerable evidence that
businesses choose to produce accounting information that exceeds the minimum
requirements imposed by accounting regulations. (For example, businesses often produce
a considerable amount of accounting information for managers, which is not required
by any regulations.) Presumably, the cost of producing this additional accounting
information is justified on the grounds that users find it useful. Such arguments and
evidence, however, leave unanswered the question of whether the information produced
is actually used for decision-making purposes, that is: does it affect people’s behaviour?
It is normally very difficult to assess the impact of accounting on decision making.
One situation arises, however, where the impact of accounting information can be
➔ observed and measured. This is where the shares (portions of ownership of a business)
are traded on a stock exchange. The evidence reveals that, when a business makes an
announcement concerning its accounting profits, the prices at which shares are traded
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PROVIDING A SERVICE 7
and the volume of shares traded often change significantly. This suggests that investors
are changing their views about the future prospects of the business as a result of this
new information becoming available to them and that this, in turn, leads them to
make a decision either to buy or to sell shares in the business.
Although there is evidence that accounting reports are perceived as being useful and
are used for decision-making purposes, it is impossible to measure just how useful
accounting reports are to users. As a result we cannot say with certainty whether the
cost of producing those reports represents value for money. Accounting information
will usually represent only one input to a particular decision and so the precise weight
attached to the accounting information by the decision maker and the benefits which
flow as a result cannot be accurately assessed. We shall now go on to see, however, that
it is at least possible to identify the kinds of qualities which accounting information
must possess in order to be useful. Where these qualities are lacking, the usefulness of
the information will be diminished.
Providing a service
One way of viewing accounting is as a form of service. Accountants provide economic
information to their ‘clients’, who are the various users identified in Figure 1.1. The
quality of the service provided is determined by the extent to which the needs of the vari-
ous user groups have been met. In other words, how fit for purpose is the information?
To meet these users’ needs, it can be argued that accounting information should
possess certain key qualities, or characteristics. These are:
Activity 1.4
To illustrate this last point, let us assume that a manager has to sell a custom-built
machine owned by the business and has recently received a bid for it. This machine is
very unusual and there is no ready market for it.
What information would be relevant to the manager when deciding whether to
➔
accept the bid? How reliable would that information be?
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➔ ● Comparability. This quality will enable users to identify changes in the business over
time (for example, the trend in sales revenue over the past five years). It will also
help them to evaluate the performance of the business in relation to similar busi-
nesses. Comparability is achieved by treating items that are basically the same in the
same manner for accounting purposes. Comparability tends also to be enhanced by
making clear the policies that have been adopted in measuring and presenting the
information.
➔ ● Understandability. Accounting reports should be expressed as clearly as possible and
should be understood by those at whom the information is aimed.
Activity 1.5
Do you think that accounting reports should be understandable to those who have not
studied accounting?
It would be useful if anyone could understand accounting reports, but realistically this is
not likely to be the case. Complex financial events and transactions cannot always be
reported easily. It is probably best that we regard accounting reports in the same way as
we regard a report written in a foreign language. To understand either of these, we need
to have had some preparation. Generally speaking, accounting reports assume that
the user not only has a reasonable knowledge of business and accounting but is also
prepared to invest some time in studying the reports.
Despite the answer to Activity 1.5, the onus is clearly on accountants to provide
information in a way that makes it as understandable as possible to non-accountants.
But . . . is it material?
The qualities, or characteristics, that have just been described will help us to decide
whether accounting information is potentially useful. If a particular piece of informa-
tion has these qualities then it may be useful. However, this does not automatically
mean that it should be reported to users. We also have to consider whether the informa-
tion is material, or significant. This means that we should ask whether its omission
or misrepresentation in the accounting reports would really alter the decisions that
users make. Thus, in addition to possessing the characteristics mentioned above,
➔ accounting information must also cross the threshold of materiality. If the information
ACCA_C01.qxd 7/08/2007 11:20 Page 9
is not regarded as material, it should not be included within the reports as it will
merely clutter them up and, perhaps, interfere with the users’ ability to interpret the
financial results. The type of information and amounts involved will normally deter-
mine whether it is material.
Activity 1.6
Suppose an item of information is capable of being provided. It is relevant to a particu-
lar decision, it is also reliable, comparable, can be understood by the decision maker
concerned and is material.
Can you think of a reason why, in practice, you might choose not to produce the
information?
The reason that you may decide not to produce, or discover, the information is that you
judge the cost of doing so to be greater than the potential benefit of having the information.
This cost–benefit issue will limit the extent to which accounting information is provided.
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