Amit's Creative Commons Affinity Group Presentation

Amit's Creative Commons Affinity Group Presentation

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  tech soup CreativeCommons Licensing Content Distribution in a Nonprofit World Amit Asaravala Manager of Editorial & Content Strategy TechSoup [email_address] www.techsoup.org
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  tech soup Goalsfor this session: Give you an overview of what Creative Commons licensing is and why it might be beneficial to your organization. Let you know what TechSoup is doing with CC licensing, how we did it, and what challenges we faced Discussion about how others in the room are using CC licensing Answer as many of your questions as possible
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  tech soup Alittle background on TechSoup: Launched in 2000 Help nonprofits access technology and use it more effectively Content, Community, & Donated Products 129,000+ registered “My TechSoup” members 500,000+ visits per month Visitors from over 190 countries 550+ articles (adding 150+ each year)
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  tech soup Whatis Creative Commons? An organization (www.creativecommons.org) A scheme for licensing content to others for reuse (“content sharing”) Not a replacement for copyrights.
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  tech soup Howdoes CC licensing help nonprofits? Reduce time and cost of granting permission Enlist constituents and other organizations in helping you spread your message Reach constituents outside of your immediate circle Access to free content
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  tech soup So,why is TechSoup using CC licensing? Uh, were you paying attention to the last slide? :-)
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  tech soup Thelicensing spectrum: All Rights Reserved Creative Commons noncommercial use only, no derivatives allowed ...four other CC licenses... commercial use ok, derivatives ok Public Domain
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  tech soup Thesix types of Creative Commons licenses: Re-CC? Modifiable? Allow Profit? derivatives ok commercial 6 Share alike derivatives ok commercial 5 no derivatives commercial 4 derivatives ok noncommercial 3 Share alike derivatives ok noncommercial 2 no derivatives noncommercial 1
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  tech soup Whatlicense did TechSoup choose? Applied licensing terms on a per-article basis
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  tech soup Howdid we do it? Added fields to our content management system
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  tech soup OtherCompuMentor projects
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  tech soup OtherCompuMentor projects http://www.netsquared.org
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  tech soup Theimpact so far
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  tech soup Theimpact so far
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  tech soup Openissues Licensing tag may seem like gibberish to non-technical readers
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  tech soup Openissues “ Site” licensing terms versus “content” licensing terms is confusing
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  tech soup Openissues Not sure how to deal with different license versions
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  tech soup Openissues Not sure how to deal with articles that contain multiple components, each bearing their own licenses
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  tech soup Openissues “ Attribution” may be confusing
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  tech soup Openissues Inconsistent labeling
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  tech soup Openissues Not sure how to deal with article updates We have no way to measure the true extent of distribution
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  tech soup Workingon solutions to these challenges Creative Commons Publishers Association http://ccpa.wikispaces.com
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  tech soup Tosummarize; Amit Asaravala, Manager of Editorial & Content Strategy, TechSoup [email_address] www.techsoup.org Creative Commons licensing enables us to better serve our constituents There are challenges – but they’re not insurmountable If you know someone who would benefit from TechSoup’s content, encourage them to use it Thanks to the Creative Commons organization and you for helping this happen